Thursday Poll: Pick an Agent

In the last 12 to 18 months, the Internet has surpassed print advertising as the number one source of real estate marketing in many areas of the country.  Loudoun County is no exception.  The print ads in the local papers keep dwindling and the number of websites offering listings to search keeps growing.

And with that shift, there are many more online resources available for buyers and sellers of real estate to use in their search for a real estate agent.  However, these resources are not as obvious or informative as some of the sites that show properties for sale.  It takes a little more creativity and investigation to research a real estate agent.  Unfortunately a photo of an agent isn’t going to tell you what you want to know the way a photo of a kitchen will.  And there is no single resource available that can give you answers to questions like expertise, marketing resources, neighborhood knowledge, negotiating skills, etc.

But there are ways to use the internet to get a better picture of an agent than "They have a nice sign" or "They helped by aunt and uncle find a house 6 years ago". 

So this weeks poll asks the question (multiple choice):

A lot of these choices are easy to use and can be very helpful in getting a better picture of an agent and their business.  Others, however, are a bit more elusive.  But there is a new website that will allow and agent to provide a wealth of information to prospective buyers and sellers.  Here is a link to my profile on this new site, clipREAL.com